For over twenty years Natì has been wondering about the cosmetics of the future. Today the future lives in a new form: authentic, elegant, innovative. Like the element that inspires it.

Water is the primary component of the skin. Like a power plant, it provides the energy needed to preserve all its beauty parameters.
Water is the primary ingredient of a cosmetic. Within an ordinary formulation it is nothing more than an inactive technical component.

At least until now.