{"id":19892,"date":"2019-08-29T17:07:57","date_gmt":"2019-08-29T15:07:57","guid":{"rendered":"https:\/\/www.nati.it\/nati-identity\/"},"modified":"2022-04-04T16:33:54","modified_gmt":"2022-04-04T14:33:54","slug":"nati-identity","status":"publish","type":"page","link":"https:\/\/www.nati.it\/en\/nati-identity\/","title":{"rendered":"Nat\u00ec Identity"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1579689051369{background-color: #ffffff !important;}&#8221;][vc_column el_class=&#8221;animato&#8221;][vc_single_image image=&#8221;19895&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; el_class=&#8221;header-image&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;mt-5&#8243;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column css_animation=&#8221;fadeInUp&#8221; width=&#8221;2\/3&#8243;][vc_column_text el_class=&#8221;italic&#8221;]<em> At the heart of Nat\u00ec innovation is water: the basic element of life and the health of the body&#8217;s cells, 99% of our skin.<\/em>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row el_class=&#8221;mb-5&#8243;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column css_animation=&#8221;fadeInUp&#8221; width=&#8221;2\/3&#8243;][vc_column_text el_class=&#8221;border-left border-right p-1 mt-4&#8243;]Years of experimentation, research, oversights and successes have given Nat\u00ec a superior <b>knowledge <\/b>of skin and beauty. Knowledge that Nat\u00ec treats as an immense <b>living wealth<\/b>, to be nurtured and preserved. A wealth built on <b>Water<\/b> and on knowledge of it.<\/p>\n<p>Transparent and authentic, water is a <b>universe of rare beauty and complexity<\/b>. Nat\u00ec has revealed its most intimate secrets, and on this knowledge it has generated a new universe: <b>ABT<sup>\u00ae<\/sup><\/b>, <b>Bio-Technological Water<\/b>, present in all Nat\u00ec cosmetics and beauty treatments.<\/p>\n<p>Water itself, its physicality, its wonders are a perfect metaphor for Nat\u00ec: <b>scientifically reliable, elegantly honest, harmoniously innovative.<\/b>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;mb-5&#8243;][vc_column css_animation=&#8221;fadeInUp&#8221; width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;19896&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column css_animation=&#8221;fadeInUp&#8221; width=&#8221;1\/2&#8243; el_class=&#8221;delay-1&#8243;][vc_column_text el_class=&#8221;mt-4&#8243;]Nat\u00ec originated with a genial idea by Stefano Brioschi, who imagined cosmetics capable of blending the tradition of biology with the revolutionary principles of modern physics, quantum physics<br \/>\nDrawing on his passion for research and his knowledge of the beauty industry, he designed a new way of taking care of the skin, of taking care of oneself, starting with water: the technology of life.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1579689051369{background-color: #ffffff !important;}&#8221;][vc_column el_class=&#8221;animato&#8221;][vc_single_image image=&#8221;19895&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; el_class=&#8221;header-image&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;mt-5&#8243;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column css_animation=&#8221;fadeInUp&#8221; width=&#8221;2\/3&#8243;][vc_column_text el_class=&#8221;italic&#8221;] At the heart of Nat\u00ec innovation is water: the basic element of life and the&hellip;<\/p>\n","protected":false},"author":7,"featured_media":19893,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"class_list":["post-19892","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/pages\/19892","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/comments?post=19892"}],"version-history":[{"count":5,"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/pages\/19892\/revisions"}],"predecessor-version":[{"id":20408,"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/pages\/19892\/revisions\/20408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/media\/19893"}],"wp:attachment":[{"href":"https:\/\/www.nati.it\/en\/wp-json\/wp\/v2\/media?parent=19892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}